This infographic was created to demonstrate how much energy is being lost due to old windows in homes.
Visual Communication - 40%
Design - 50%
Content/Script - 70%
Usability - 65%
This infographic offers some interesting statistics about energy loss and efficiency — specifically with regard to windows. The content is nicely brief, plus focused on numbers — both positives. However, none of the numbers are visualized, resulting in lower marks for visual communication. The icons do complement the text, but they serve more as decoration than anything else. The main issue here is design. The multitude of colors, textures, and font treatments create a busy and overwhelming aesthetic. And the layout isn't necessarily intuitive, making the infographic hard to navigate. This is a good start, but right now we'd give this piece an F.