What Makes a Business Card Effective
Did you know that your business cards play a huge factor in increasing your sales? In a recent study, they found out that sales will increase 2.5 percent for every 2000 business cards you hand out. And that’s something you should think about if you have a business. Are you ready to craft an effective business card? Got any ideas? Here are some tips from Vectrum Graphics to help you.
Visual Communication - 60%
Design - 50%
Content/Script - 65%
Usability - 65%
This infographic talks about business card facts from around the world. The title is clear, but without an intro the design just dives into the first fact; most facts are given equal weight but only some have their own headers. The lack of hierarchy makes it tough to pick any particular stat to rest your eyes on. The varied illustration styles prevent the design from having a cohesive aesthetic. At the end, there also isn't a conclusion, so the viewer isn't sure what the takeaway should be. In all this would benefit from being better organized, adding more hierarchy, and staying with a consistent look. We'd give this a D-.