This infographic from CarPaymentCalculator.net was designed to showcase how rising automotive debt is becoming a major problem, leading vehicle buyers to counter rising vehicle prices & negative equity trade-ins with longer loan durations, leading to a cycle of perpetual loan payments.
Score from the experts at Killer Visual Strategies
Visual Communication - 85%
Design - 85%
Content/Script - 75%
Usability - 80%
81%
Final Grade
This infographic shows data about the trend of rising automotive debt, as well as advice for how to avoid long-term auto debt. The content of this infographic is relevant to the stated subject, offering simple comparisons that show how and why auto debt is on the rise. The content is free from spelling and grammatical errors, which sets a good foundation for the visual elements. The only text that seems out of place is the "Avoid Buy Here Pay Here Dealerships," which appears before the "Tips" section but seems to belong as a subsection of it. The design of this infographic uses a two-tone color palette that works well for both its lightly shaded illustrations and simple icons. The infographic makes use of several different kinds of data visualization. This variety lends visual interest and highlights the data fairly well. Overall, this infographic's strongest points are its visual look and feel and its variety of data visualization techniques. We'd give this a B.
