Top 5 points to consider before applying for debt finance from banks, in the UK
Created By – http://www.oaknorth.com/
Score from the experts at Killer Infographics
Visual Communication - 25%
Design - 45%
Content/Script - 65%
Usability - 65%
This infographic contains some very useful information about applying for debt finance from a bank, and boasts a smart layout. However, the icons and photographs don't do much to help visualize important concepts or establish the theme of the piece. The content is well written, but the fact that it flip flops back and forth between discussing financing in general and financing at OakNorth makes it less user friendly. Some relatively simple changes could improve this infographic greatly, but right now we'd give it an F.