This infographic by Best Patrols shows you the connection between your sleeping position, certain health issue such as back pain or snoring and your personality – all based on sleep research done by Professor Chris Idzikowski.
Score from the experts at Killer Infographics
Visual Communication - 55%
Design - 65%
Content/Script - 65%
Usability - 70%
This infographic identifies 6 common sleeping positions and health effects as well as associated personality traits. The consistent color palette and type treatments create consistency throughout the infographic, though varied icon styles can be distracting for readers. On that note, icons are are used to remind the reader of the previously identified sleeping positions, which can be helpful for a reader—however, that leaves a lack of visual communication regarding some of the additional information. Additionally, some of the information could use data visualization to better present the information. For the majority of the infographic, the text is concise—an effective treatment for this kind of piece. Towards the end of the infographic, however, some typos appear, and the short copy changes into sentences. There's a solid foundation here for an effective infographic, but some additional consistency could help it achieve its maximum impact. We'd give this a D.