Do not let your sales system be comprised of non-scripted and non scalable personality base move then you will lose. Marketing is a contest for people’s attention and you have to win at getting their attention! The best way to cheapen your brand or product is to not sell something and to go out of business. You have to sell or your business will go under. Why people don buy is a various amount of reasons. Its not worth the money or it doesn’t solve their problem. Or maybe its not a time sensitive and you do not have reviews for your product. Maybe they do not see the benefit from seeking out these products or you do not have a person of interest that has used your product so they have no interest. They do buy though to avoid pain, and to solve a problem. Also time sensitive specials are a major seller and your customers will want to jump on them as soon as possible.
Score from the experts at Killer Visual Strategies
Visual Communication - 40%
Design - 60%
Content/Script - 55%
Usability - 55%
53%
Final Grade
This infographic explores some of the reasons for sales conversions. The central image of a scale is helpful for communicating the argument of the points. However, without additional visuals for the points themselves, the piece is still oriented with a text-first approach. The design itself maintains a consistent color palette, but it's also not always clear what the color story is and how the associated points connect. The piece's text is brief and used to communicate key points, which is a helpful approach. The lack of introductory narrative, however, may leave the reader craving a bit more as to the ultimate goal of this piece. Overall, this piece has a very specific message in mind, but it's not always clear who the audience is. We'd give this an F.