This infographic designed by Massimo Serapiglia, explain the difference between to get and book a private versus a public taxi in Rome: see it on the webpage http://www.taxinccroma.net
Visual Communication - 75%
Design - 70%
Content/Script - 50%
Usability - 75%
This infographic submission details the benefits private taxis have over public taxis. This is a common approach to infographics, which can often lead to success due to an intuitive format. While the layout works well, it is lacking in visual interest due to the repeating graphics. In this case, it's really only necessary to use the vehicle images once, at the top of the list. The reader will know from there that everything under that column applies to the car above. Concerning content, this copy needs substantial editing. There are many errors throughout, and the message is often difficult to infer. This infographic submission could also benefit from a brief introduction. In just a couple of sentences, you can provide additional context. Overall, we give this a D.