This infographic was created for a college design studio course. The main focus was on recording an event or action in our lives in relation to time. This time notation study represents the data I collected over a six week recording period. The main focus for my design was to get my peers to question how, and more importantly, why they spend so much time on their phones. This is the first infographic that I have designed, and my main struggle was representing time in non-traditional ways, i.e. not in clock/calendar graphics.
Score from the experts at Killer Infographics
Visual Communication - 70%
Design - 65%
Content/Script - 75%
Usability - 70%
70%
Final Grade
This infographic analyzes time spent on our phones, using the designer's own phone usage as the subject. Using a phone as the container for the information is a clever move that helps visually set the viewer up for the topic. The copy is succinct, which is great. However, the limited space allowed by the phone screen presents a challenge for communicating detailed information. There is little room for negative space or clear section breaks, and the title is defaulted to an unusual location. The day-by-day breakdown on the left is also a bit of information overload, and without a clear title or x-axis label it takes some assumptions to decipher the meaning. Typographical hierarchy helps differentiate what's most important (like the "In a Year" and "In a Life" breakdowns of time spent on the phone), but it's difficult for the eye to decide where to land apart from that. The limited palette also makes it difficult for the viewer to distinguish the different tones on each type of chart and graph; the shades of grays and reds look quite similar. In all we'd give this a C.
