Around 6,000 pedestrians are killed in the U.S every year. Learn more about pedestrian accidents in our infographic.
Visual Communication - 70%
Design - 55%
Content/Script - 65%
Usability - 60%
This infographic provides facts about the prevalence and outcomes of pedestrian accidents, including information about common injuries and insurance payouts. The content throughout this infographic stays on topic with the main subject, which is also represented in the illustrations. The art style does show some inconsistencies, however. Human figures in each of the three illustrations are portrayed with different body proportions and levels of detail, creating a style mismatch. A strong color palette of grey tones and red accents, which is also used to highlight prominent lines of text, helps to establish some visual consistency. However, the scale and spacing of the text, particularly in the last 3 sections, makes the layout appear cluttered. Editing the text into essential phrases and scaling down some typography could create more negative space in the design, making it more readable. Overall, error-free text and a cohesive color scheme are hampered by inconsistent visuals and a busy layout. We'd give this a D.