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This infographic was submitted to us by Gavin de Becker & Associates.
There are a lot of good claims established here for why private security firms are coming up in the world. The simple layout and clean text makes navigating the infographic pretty easy, as there’s no clutter, no large text chunks, and nothing else appearing out of place. It’s a little plain (nothing especially unique or risky was attempted) so it doesn’t really draw me in visually, but in the same respect, it’s also definitely not gaudy or overdone.
The majority of numbers are visualized, which is great to see. I love the little icons for law enforcement vs. private security, and the color choice there is effective: gray for law enforcement (meant to be de-emphasized) and blue for “the good guys” (meant to be emphasized/presented positively). Sometimes it’s the subtle details that win people over – if I were choosing between law enforcement and private security, I’d probably be looking into private security careers. I definitely need some of those sunglasses.
I was surprised to learn that personal protection accounts for about half of all private security services. Guess it’s a good time to be a bodyguard!
In all I’d give this infographic a B+. It utilizes data viz and concise text, but could use something a little flashy to make it stand out. Maybe the header/title would be the opportunity to do this.
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