Infographic: College Daze – A Snapshot of the Class of 2013

College Class of 2013 Storage Infographic
Produced by SpareFoot. Copyright 2013.

This infographic was submitted to us by SpareFoot. They also provided this brief description:

SpareFoot, the largest online marketplace for self-storage, presents some figures that shed some light on what the future holds for the Class of 2013. Taken from a number of different sources, this infographic should give recent graduates a good preview of what they can expect out there in the real world.

There’s a lot of great information here, and it’s conveyed without an excess of text. This makes it really fast and simple to move through the infographic. It’s essentially exactly what the title says: a snapshot of the current graduating class! It’s especially interesting to see what students prefer in a job initially and again once they’re seriously considering a job — and that “friendly co-workers” makes the list both times!

In addition to keeping the text trim, the design utilizes data visualization — perhaps not at every opportunity, but it is there to help convey some of the information. The organization is clean, with subheadings and color changes to cue when new sections begin.

I would like to see the text lists portrayed with a bit more interest in some cases. Under “Corporate Culture,” in the aforementioned section about job considerations when initially and seriously considering a job, I like the use of iconography to break up the text a bit. But once we get down to “Top 5 Workplace Benefits…” and especially “Top Personal Qualities…” the lists are just blocks of text. I call out the “Top Personal Qualities” list particularly since every line begins with “Ability to,” making it a bit monotonous even though it’s only 5 short lines of text. Same goes for the entire “Work It” section.

In all, though, this infographic does what it set out to do, so I’d give it a B for conveying the necessary information in a clear and concise manner.

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