This visual guide aims to help guide you through the process of choosing the right running shoes for you, explaining everything from the anatomy to different shoe and foot types to the right amount of cushioning and of course, finding the right fit.
Score from the experts at Killer Infographics
Visual Communication - 65%
Design - 60%
Content/Script - 70%
Usability - 70%
This infographic presents a guide to finding the right running shoes. Visuals of shoes and feet provide helpful cues to better understand fit and use needs. There are a few opportunities where additional icons could further reinforce the content's messaging. The design style and type treatments are consistent across the piece, which helps build visual cohesion, and color pops are used to call attention to key text moments. When color is introduced, it's fairly varied — depending on the audience, it could be distracting. The copy is consistent and clear, helping to keep readers engaged and moving through the piece. A few moments feel a bit hefty and could benefit from either additional concision or visuals to help balance the information load. Overall, there's some helpful information here, communicated in a clear way. With additional visual balance and consistency, this piece could achieve even greater impact. We'd give this a D.