The major contributor to climate change is carbon dioxide, especially from the burning of fossil fuels. This infographic puts the scale of the problem into context and shows how a significant portion of the emissions could be cut if heat pumps were used for heating and hot water.
Score from the experts at Killer Visual Strategies
Visual Communication - 50%
Design - 45%
Content/Script - 55%
Usability - 60%
This infographic provides information about the amount of carbon dioxide released into our atmosphere each year, how heating and cooling activities contribute to that amount, and how heat pumps offer a cleaner alternative to other heating and cooling methods. The text of this infographic is clear and readable, although grammatical and punctuation errors undermine the authority of the text. The design uses simple quantagrams, icons, and a pie chart to accompany the text, but these visual elements sometimes confuse the meaning rather than clarify it. Overall, an inconsistent visual style and wordy text prevent this infographic from making more impact. We'd give this an F.