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<div align="center"><a href="http://www.submitinfographics.com/full-size-infographics/imax-infographic-final-full.png" target="_blank"><img src="http://www.submitinfographics.com/full-size-infographics/imax-infographic-final-full.png" alt="infographic" width="665" height="3602"><br />Click to Enlarge</a><br /><a href="http://www.theblackandblue.com/2010/12/01/explaining-imax-infographic/" target="_blank">“Explaining IMAX”</a><br />View Other <a href="http://www.submitinfographics.com">Infographics</a></div> <p>

This infographic comes to us from TheBlackAndBlue.com, which is a blog for camera assistants. The infographic (colored black and blue… good branding play guys), explains the in’s and out’s of the IMAX movie theater. Upon submission of this infographic, TheBlackAndBlue.com said:

Nowadays it’s almost guaranteed that large tentpole releases from the studios get either the IMAX treatment, 3D releases or both. For awhile, IMAX was primarily used to showcase documentary fare at museums, but its adoption by Hollywood – thanks to its increased ticket price – has led the company to become bigger than ever. With Wally Pfister talking about shooting a mix of IMAX and 70mm film for The Dark Knight Rises, it’s important to discuss the differences between the formats and to truly dive into what IMAX really is.

The infographic provides the background and technical aspects of IMAX. Next, it shows just how different IMAX film is from traditional 35mm film stock. It’s definitely interesting to see how long and how heavy the actual film is when a movie is shot on IMAX film compared to traditional film, which is a nice addition to this infographic.

The pie charts at the bottom of the infographic are OK, but my eyes get lost. It would have been nice to incorporate some numbers in them. Pie charts without numbers can work on infographics, but only when there are a few pie charts. With 9, it just seemed too overwhelming to not have numbers. Also, I think it would have been interesting to include where the world’s largest IMAX screen is located.

Finally, there is too much space between the conclusion of the infographic and the source data. This allows anyone to cut off the bottom of the infographic and claim it as their own. It’s best to place a brand name near the top of any infographic to stop this from happening.

This infographic was also created in 3D, which is a very creative way to describe a topic about the 3D medium. Hat’s off to Buzz Hays for thinking outside of the box:

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<div align="center"><a href="http://www.heyuguys.co.uk/images/2010/09/sony_2d_version.jpg" target="_blank"><img src="http://www.heyuguys.co.uk/images/2010/09/sony_2d_version.jpg" alt="the history of 3D" height="1930px" width="585px"/></a><br />Source: <a href="http://www.heyuguys.co.uk" target="_blank">Buzz Hays @ Sony</a><br />View Other <a href="http://www.submitinfographics.com" target="_blank">Infographics</a></div> <p>

Some people love watching movies in the 3D, while others would just prefer to watch a movie in 2D, the good old fashion way. Over the past couple years there has been an increase in the popularity of 3D, as more major blockbuster movies incorporate it, like James Cameron’s Avatar and Tim Burton’s Alice in Wonderland. This infographic detailed the history of 3D, and it even comes in a 2D and 3D version. So if you have 3D glasses you can experience the history of 3D, in 3D.

it all started in 1890, when William Friese-Green filed a patent for a 3D movie process that uses two screens. However it was not until 1922 when the first 3D film show occurred. This took place in Los Angeles, and the movie was The Power of Love. After that, not much happened until 1970, when technology improved, and then cool 3D movies like Jaws and Friday the 13th Part III debuted. Now we have IMAX theaters to watch 3D movies, plus a number of options for 3D HDTV’s that you can purchase for your home.

Overall this infographic is helpful and informative, but it lacks good statistics on the industry. It would have been great to see data on 3D HDTV sales, or top revenue generating 3D movies.