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	<title>Killer Infographics by Submit Infographics &#187; business travel</title>
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		<title>Infographic: Business Travel is Big Business</title>
		<link>http://submitinfographics.com/all-infographics/infographic-business-travel-is-big-business.html</link>
		<comments>http://submitinfographics.com/all-infographics/infographic-business-travel-is-big-business.html#comments</comments>
		<pubDate>Fri, 28 Oct 2011 16:00:21 +0000</pubDate>
		<dc:creator>Lucy</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Economics]]></category>
		<category><![CDATA[Transportation]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[business meetings]]></category>
		<category><![CDATA[business travel]]></category>
		<category><![CDATA[Infographic]]></category>

		<guid isPermaLink="false">http://submitinfographics.com/?p=2725</guid>
		<description><![CDATA[Click to Enlarge Via Smart Meetings.com View Other Infographics Add this Infographic to Your Website: Simply copy the code below and paste it into the HTML of your blog, website, or Static FBML box on Facebook]]></description>
			<content:encoded><![CDATA[<div align="center"><a href="http://www.submitinfographics.com/full-size-infographics/business-travel-infographic.jpg" target="_blank"><img src="http://www.submitinfographics.com/full-size-infographics/business-travel-infographic.jpg" alt="infographic" width="430"><br />Click to Enlarge</a><br /> Via <a href="http://smartmeetings.com/meeting-and-event-planning-news/2011/09/13/business-travel-infographic/"> Smart Meetings.com </a><br />View Other <a href="http://www.submitinfographics.com">Infographics</a></div>
<p><strong>Add this Infographic to Your Website:<br />
Simply copy the code below and paste it into the HTML of your blog, website, or Static FBML box on Facebook<br />
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<div align="center"><a href="http://www.submitinfographics.com/full-size-infographics/business-travel-infographic.jpg" target="_blank"><img src="http://www.submitinfographics.com/full-size-infographics/business-travel-<br />
infographic.jpg&#8221; alt=&#8221;infographic&#8221; width=&#8221;430&#8243;><br />Click to Enlarge</a><br /> Via <a href="http://smartmeetings.com/meeting-and-event-planning-news/2011/09/13/business-travel-infographic/"> Smart Meetings.com </a><br />View Other <a href="http://www.submitinfographics.com">Infographics</a></div>
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<p>This infographic was submitted to us by Smart Meetings.com.</p>
<p>There is plenty of targeted, relevant information in this infographic. There doesn’t seem to be anything frivolous or off-topic. The data is very well organized, tells a complete story and includes several good examples of data visualization. My favorite element here is the travel budget shown in a rainbow of airplane exhaust. It’s kind of reminiscent of an ice cream cone or cotton candy or something&#8211;in a good way. It’s probably the most creative example of data viz on this infographic.</p>
<p>There are a few places where data viz could have been employed&#8211;the first set of numbers could have been scale representations, like stacks of money, to illustrate the values. The yellow box could’ve been pared down, since the 6.9% value would have worked well for visualization as well. If text can be removed and the information is still understandable, it’s a good indication of a solid infographic. It seems to be a random choice which statistics get visualized and which are confined to the yellow tags. The yellow tags also serve as a platform for headings, which makes for a bit of visual oddity. Maybe a color differentiation would fix that.</p>
<p>The major problem with this infographic is that it’s enormous. At a width of 2,224 pixels, it’s more than double what we like to see&#8211;maximum 1,000 pixels. Since it’s a pretty long infographic as well, this makes it a scrolling nightmare. Scale it down about 55-60% and it will be much more user-friendly.</p>
<p>Overall I’d give this infographic a B-. It’s got a lot of good data viz, with room for a little more, but it needs to shrink quite a bit to be readable. </p>
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