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Tips and tricks on how to improve navigation in Magento store

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Bad navigation means bad conversions. Not able to find the needed information or products, visitors leave sites without making a purchase. Luckily, properly configured standard navigation of Magento helps avoid “lost-customers” issues. However, with some Magento web development, you can make your store navigation even more robust and effective. Learn how to do it!

Bad navigation means bad conversions. Not able to find the needed information or products, visitors leave sites without making a purchase. Luckily, properly configured standard navigation of Magento helps avoid “lost-customers” issues. However, with some Magento web development, you can make your store navigation even more robust and effective. Learn how to do it!

Score from the experts at Killer Infographics

Visual Communication - 75%
Design - 70%
Content/Script - 80%
Usability - 75%

75%

Final Grade

It's really helpful to have a real-world example of each way to refine a store's navigation by way of screencap! I do wish they were higher-resolution though; at 100% zoom on this design it is tough to read the text from the screenshot. While the examples are strong enough that the text isn't fully necessary, it is distracting to have the low-res images. Finally, since the standard nav elements and tips and tricks are shown only with text, the impact of visual communication is lost in those sections. I'd give this a C.

User Rating: 4.5 ( 1 votes)
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