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Swimwear Trends 2016

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This infographic by UK Swimwear explores swimwear trends around the world. Discover favourites by country, favourites by brand and favourite colours by swimwear lovers all over the world.

This infographic by UK Swimwear explores swimwear trends around the world. Discover favourites by country, favourites by brand and favourite colours by swimwear lovers all over the world.

Score from the experts at Killer Infographics

Visual Communication - 30%
Design - 40%
Content/Script - 60%
Usability - 60%

48%

Final Grade

This infographic features many photographs relating to swimwear, making it clear what the subject is, and the script is nicely precise. However, the quality of visual communication suffers from unvisualized numbers and icons that don't aid in understanding. The high quality photos are eye-catching, but some are irrelevant — and the repeated emoji icons distract. And while the layout makes the content easy to navigate, it isn't clear that the information accurately represents 2016 swimwear trends. All things considered, we'd give this an F.

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