Nespresso vs Keurig: Which Is Better?
Nespresso and Keurig are two of the largest single serve coffee makers in the world, but which is better? We pit them side by side across 5 categories to pick a winner, and we go into even more detail in our official Nespresso vs Keurig showdown.
Visual Communication - 70%
Design - 70%
Content/Script - 75%
Usability - 80%
This post compares the Kuerig and Nespresso single-serve coffee machines to help determine which is the better purchase. The infographic uses a simple yet clever approach by judging on different qualities and saying which one has the edge. This is helpful to the reader and an easy-to-follow format. While the design is clean and some of the icons are relevant, it lacks depth that really relates to the single-serve coffee topic. Custom illustration rather than very basic icons would help convey the message more. Another way to add credibility would be to include sources in the various claims. Likewise, pulling out certain stats like the 75% one and choosing to visualize it would have a bigger impact that it simply being placed in a paragraph. Overall, we give this a C.