How Often Should I Replace MY Roof
This was designed by our Artistic Director at 9thCO for our client’s blog. We wanted to try new forms on content instead of the regular written posts for the site.
Visual Communication - 70%
Design - 55%
Content/Script - 55%
Usability - 70%
This infographic provides some information about roof longevity and environmental effects. There is a helpful correlation between information and visuals, and a reader could quickly understand the key elements at a quick glance. The photographs are consistent in their approach, though they do contrast a bit with the icon style. However, the inconsistency in the icon and illustration style might be a bit a distracting for the reader. The infographic's copy effectively uses headlines. The accompanying text, however, is a bit lengthy for the format, and some moments are incomplete. Overall, this infographic has a strong foundation — it just needs a bit more brevity and consistency to achieve its full impact.