How Franchises Impact the Local Business Landscape
Starting a franchise business sounds like an intriguing opportunity for many. Local small businesses are a way to build a future for yourself and your family. And everyone knows small businesses are the heart of every community – communities who are enthusiastic about their local businesses and who support their local business owners. They understand that local businesses provide a better level of service as well as contribute to making the community a better place to live. Plus, not only do franchises offer business ownership and financial security for franchises, but they also impact the local community in a variety of positive ways. Either way you look at it, franchises are a win-win for both the franchisee and the local community. This infographic lists out various ways franchises positively impact the local business landscape and community.
Visual Communication - 60%
Design - 45%
Content/Script - 55%
Usability - 65%
This infographic lists a few ways in which franchises positively impact local communities, including job creation and charity sponsorship. This infographic has a consistent color palette and design style, with sans-serif typography and simple line icons working in harmony. The color palette is quite dark, causing the body text and icons to recede into the background when they should stand out. The icons show a few imperfections in their design, and a faint grid pattern is visible on each one. This makes the icons look as if they have a watermark on them, and distracts from the overall design. The text of this infographic is clear and free of grammatical errors. The text, however, doesn't contain any specific data: for example, how many jobs are created by franchises, or how much money franchises raise for charity. By including specific supporting data, this infographic could more effectively communicate the positive impact that franchises have on communities. Overall, this infographic could polish its icon design and highlight more specific data points to drive home its main idea. We'd give this an F.